Revenue Management

Item / Modifier

Essential for menu optimization, inventory management, pinpointing customer preferences for specific item customizations leading to informed decisions about which items to promote, modify, or discontinue for increased profitability.


Why customer needs this

  • Having a keen and frequent view of item/modifier sales allows the ability to refine the offering to customers ensuring that focus is on item/modifier that are both profitable and popular.
  • Monitoring uptake of new item/modifier sales enable customers to identify issues where outlets may not be pushing the new item/modifier or validate the popularity of the new item/modifier launched.

Difficulty customer faces before engaging us

  • Reports on items/modifiers in Point of Sale (POS) systems are often limited, due to the large number of Stock Keeping Units (SKUs) sold in a restaurant. This often hinders detailed analysis.
  • POS reporting is typically available across SKUs, like top-selling products, but often lacks a breakdown into categories.
  • The existing POS system used by many of our customers lacks the flexibility of drilling down. Compiling this information outside of the POS requires significant manual effort, introducing potential errors.
  • Often, our customers operate not just a single POS, but several POS and Ecommerce platforms. They must manually combine these to gain a holistic view, which again invites manual effort and potential errors.
  • Comparative analysis across multiple periods is not found in many of the POS systems we have worked with.
  • As data volume increases, manually processing it through Excel becomes increasingly slow and inefficient, eventually rendering it unfeasible.

Systems we extract data from

If your systems is not in here we will extract data from it. We either collect the data via API, direct database, system ftp or scraping downloaded system reports.

Available Dimensions





Brand-Modifier Group

Brand-Outlet-Modifier Group

Brand-Outlet-Category-Modifier Group-Modifier

Brand-Outlet-Modifier Group-Modifier


Available Metrics

Gross Sales

Product Sales

Service Charge

Delivery Fee

Platform Fee

Merchant Fee


Platform Discount

Merchant Discount




Net Sales

Order Count

Average Order Value (Gross Sales)

Average Order Value (Net Sales)

Discount to Gross Sales Ratio

Merchant Discount to Gross Sales Ratio

Platform Discount to Gross Sales Ratio

Merchant Discount to Discount Ratio

Platform Discount to Discount Ratio

Delivery Fee to Gross Sales Ratio

Platform Delivery Fee to Gross Sales Ratio

Merchant Delivery Fee to Gross Sales Ratio

Platform Delivery Fee to Delivery Fee Ratio

Merchant Delivery Fee to Delivery Fee Ratio

Surcharge to Gross Sales Ratio

Refunds to Gross Sales Ratio

Item Sales

Unit price before tax

Unit Price


Item Discounts

Item Tax

Sold in # Distinct Orders

# Items in Order

Item Service Charge

The dimensions and metrics are subjected to those available in the system you use

Start knowing what your customer wants today!

Contact us to get started

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