Revenue Management

Channel

Helps in assessing the performance and profitability of each sales avenue, such as delivery partners, in-store, or e-commerce, enabling targeted marketing and operational strategies to maximize efficiency and customer reach.

gallery
gallery
gallery

Why customer needs this


  • Having a daily view of how much sales have been transacted through which channel allows customer to react quickly on identifying trends that are not consistent with expectation. Allowing our customer to make decisions on any reallocation of channel spent.

Difficulty customer faces before engaging us


  • Channel information is usually derived from the payment method and requires mapping and grouping for accurate interpretation. Carrying out this process in Excel can be labor-intensive and increase the manual workload.
  • The existing POS system used by many of our customers lacks the flexibility of drilling down. Compiling this information outside of the POS requires significant manual effort, introducing potential errors.
  • Often, our customers operate not just a single POS, but several POS and Ecommerce platforms. They must manually combine these to gain a holistic view, which again invites manual effort and potential errors.
  • Comparative analysis across multiple periods is not found in many of the POS systems we have worked with.
  • As data volume increases, manually processing it through Excel becomes increasingly slow and inefficient, eventually rendering it unfeasible.

Systems we extract data from


If your systems is not in here we will extract data from it. We either collect the data via API, direct database, system ftp or scraping downloaded system reports.

Available Dimensions


3P

Brand-3P

Brand-Outlet-3P

Brand-Channel

Brand-Outlet-Channel

Available Metrics


Gross Sales

Product Sales

Service Charge

Delivery Fee

Platform Fee

Merchant Fee

Discounts

Platform Discount

Merchant Discount

Surcharge

Refunds

Tax

Net Sales

Order Count

Average Order Value (Gross Sales)

Average Order Value (Net Sales)

Discount to Gross Sales Ratio

Merchant Discount to Gross Sales Ratio

Platform Discount to Gross Sales Ratio

Merchant Discount to Discount Ratio

Platform Discount to Discount Ratio

Delivery Fee to Gross Sales Ratio

Platform Delivery Fee to Gross Sales Ratio

Merchant Delivery Fee to Gross Sales Ratio

Platform Delivery Fee to Delivery Fee Ratio

Merchant Delivery Fee to Delivery Fee Ratio

Surcharge to Gross Sales Ratio

Refunds to Gross Sales Ratio


The dimensions and metrics are subjected to those available in the system you use

Start refining your sales channel today!

Contact us to get started


  • Browse Industry Use Cases
  • ;